ideas - Chiropractic Marketing Ideas

What Chiropractic Marketing Consultants Don’t Want You To Know

March 25, 2014 By Ben Altadonna

…Is Your Chiropractic Marketing Consultant Secretly Doing This To You? Is What Is Sold To Chiropractors Proper, Good, or Reasonable? pan·der: to do or provide what someone wants or demands even though it is not proper, good, or reasonable? Occasionally a member will ask me about a specific product and/or strategy that he or she… Read More »

Chiropractic Marketing, Ben Altadonna and David Ogilvy

March 24, 2014 By Ben Altadonna

Ben Altadonna on David Ogilvy, Advertising and Chiropractic Marketing Just in case any of you are wondering why I think the way I do as it relates to marketing Chiropractic, today I’d like to introduce you to David Ogilvy, the FATHER of advertising. David died in 1999 and is known by every successful marketer and/or… Read More »

Does Personality Matter with a Chiropractor?

March 21, 2014 By Ben Altadonna

Short answer. YES. Actually MANDATORY if you are ripping people off. Just look at most Chiropractic “consultants”, experts, and “gurus”….and the Chiropractors who “close” patients on big case fees, or get people to do what they deep down don’t want to do. So what’s wrong with that? It’s created the controversial profession that we all… Read More »

Ben Altadonna Chiropractic Email Marketing Tips

March 16, 2014 By Ben Altadonna

Here Are 5 Chiropractic Email Marketing Tips From Ben Altadonna Everybody LOVES email. Why? Because it’s cheap to send out, practically zero cost. But is it effective and is it really “zero”????? We all know that open rates, the % of those who actually open the email, can be anywhere between 10 and 20% which… Read More »