Why do anything? I’m serious. You should have an answer to why you do what you do. We both spend the entire day doing stuff we are convinced we must do. But we don’t have to do any of it. “What do you mean Ben? I have to work. I have a bills to pay,… Read More »
Here is how to use negative Yelp reviews to your advantage… Read all your competitors’ negative Yelp reviews (and yours too, if you have any). Take all those complaints to heart. It’s the market telling you what not to do. Sure, some of the complaints are unwarranted but those are valuable too. It’s important that… Read More »
If you are willing to break your entire business into very small pieces, then this will be a valuable exercise… Ask yourself WHY you and your team do what you do. Eliminate as much of what you do as possible. Then, take a hard look at HOW you and your team do what remains. Can… Read More »
Life is too short to worry about every little thing but… The better you manage your time, the less worrying you will do. Here are a few (some admittedly embarrassing) things that I do to save time… skip breakfast go to bed at 8 pm (some reading), wake up between 4 & 5 shower only… Read More »
Be “Down to Earth”… Vulnerable Sincere Real Honest Kind Accepting Nonjudgmental Pleasant Thoughtful Interested Humble Empathetic Calming Present It… Builds rapport Creates connection Establishes trust No overthinking, scripts, or agenda needed!