You probably think that you know the answer to this question. Or maybe you just figure MD referrals to chiropractors just don’t happen. When asked, most D.C.s say, “Because they just prescribe drugs.” “Because they refer only to physical therapists.” “Because they think that Chiropractic is dangerous and it doesn’t work.” Or the worst response,… Read More »
7 Time Management Tips To Get Stuff Done
Your ability to maintain control of your business and life depends on how well you can manage your time (and manage others). It’s easy to fall behind while giving time and attention to people and things that hold you back. It’s not as hard as you might think to stay on track and get things… Read More »
What Is Straight Chiropractic?
Straight Chiropractic is often misunderstood by both doctors and patients. Probably one of the biggest misconceptions about me and PBA is that we are against corrective care, maintenance, and wellness care. Not true. It’s how you go about it that determines its success. In a nutshell, what we and you should be about is meeting… Read More »
WHAT MOST CHIROPRACTORS DO THAT DOESN’T WORK
Today’s Chiropractic Marketing Tip One of the fastest ways to improve any business is to eliminate any product, service, policy, procedure, script, action, or way of being that isn’t congruent with the customer’s, client’s, or patient’s pre-existing mindset, pre-existing desire, pre-existing expectation, pre-existing want, or pre-existing point of view. Anything short of that will create… Read More »
Are Chiropractic Newsletters A Waste of Money?
As you know, some D.C.s send out chiropractic newsletters; either they write them themselves or subscribe to a service that provides either the content only or the final product that can also be mailed for them (or emailed). The big question is, do they work in the real world or are they a total waste… Read More »
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