The New Year is approaching and smart doctors are setting time aside to create their chiropractic marketing plans and budget. They make it a ritual. Unfortunately, many other chiropractors know they should have a plan and will actually attempt to start one, only to fail by the end of January just like most New Years… Read More »
How To Maximize Your Chiropractic Existing Patient Marketing
Marketing to your existing chiropractic patient mailing list is a smart thing to do. In fact, some of the most successful chiropractors in the world make chiropractic existing patient marketing their primary marketing tool. Most don’t do it because they think it’s too expensive, which it can be if not done right. There is a… Read More »
What New Chiropractic Patients Really Want
You are reading this because you want more chiropractic new patients. Of course you do…they are the life-blood of your clinic. New patients are responsible for patient visits and collections. But it’s not just about getting new chiropractic patients…it’s about keeping them and turning them into referral machines because they are happy. They are happy… Read More »
10 Tips To Stimulate Chiropractic NP Referrals
Every chiropractor wants more NP referrals right? Of course they do. Chiropractic NP referrals are more compliant and are predisposed to conducting business with you because someone they know endorsed you and your chiropractic services. And for the most part, there is not much cost associated with chiropractic referrals as compared to external marketing, which… Read More »
The Way Your Chiropractic Clinic Looks Is Marketing
According to Michael Gerber in his book the E-Myth, the way your office or business looks is Marketing. You want to use this opportunity to create a “home-court advantage” and fertile soil for people to do business with you. Chiropractic clinic design is high on the list, as is the look, feel, and tidiness of… Read More »