Between “How?” and “Why?”…I’d take “Why?” any day. “How” is a process and although processes are necessary for leverage, implementation, and consistency, “Why” is much bigger, much deeper. “Why” taps into laws, principles, and human psychology. Here’s the “Why” behind the ChiroTrust system… Social Proof – Building demand through the association with others. ChiroTrust enhances… Read More »
How To Maximize Your Chiropractic Existing Patient Marketing
Marketing to your existing chiropractic patient mailing list is a smart thing to do. In fact, some of the most successful chiropractors in the world make chiropractic existing patient marketing their primary marketing tool. Most don’t do it because they think it’s too expensive, which it can be if not done right. There is a… Read More »