To me, pressure comes from being expected to achieve an outcome in a set period of time, either financially and/or personally. Simply put, never retiring, establishing reasonable expectations, and letting go of all things outside of your control will eliminate most pressure in life. This requires you to focus ON you—nobody else and nothing else.… Read More »

If you’ve been with me for a while, then you know that I’m a fan of “elegant solutions”. To me, an elegant solution is one that has a high impact with the least amount of… – words – work – worry or – willpower An elegant solution is minimalistic and wastes no time. An elegant… Read More »

There are 5 main reasons why Chiros fail… Poor clinical skills or judgement Difficulty creating rapport Lack attention to detail Bad positioning, no marketing or inappropriate marketing They sell what most consumers don’t want Think about it. Are there any areas that you feel can be improved in your practice?

Now, more than ever, business owners better know who their customer is and is not. Times have changed. Markets have splintered off into sub-markets and consumers have more options than ever before. If they don’t get exactly and only what they want from you, they will get it elsewhere. Words matter most. So, watch what… Read More »

Promoting practices is what ChiroTrust does better than anyone else. But to expect every ChiroTrust member to get the same results is like expecting all the kids of the same household to become equally successful. Even each patient in your office responds to your care differently. All you can do All we can do All… Read More »