Let’s face it, we all want to be in control and that’s a good thing. Control is a byproduct and benefit of responsibility. Problems happen when we try to control others. Even persuasion and influence can be perceived as controlling—especially to those who are sensitive to being controlled. Patients have their radar up for this… Read More »
Patient InterACTIONs
Questioning Inquiring Understanding Smiling Listening Laughing Agreeing Acknowledging Accepting Allowing Supporting Showing concern These are actions, activities, and accomplishments that not only build rapport but also build practices. Practice them.
Making Money
Making money is a useful skill. It can provide options, independence, and assistance. Money is the solution to many problems. Making money is a skill that is rarely learned in school. Most parents worry more about how they will pay for their child’s college tuition than they do empowering their kids now to become self-reliant… Read More »
You Are Not The Market
I should put “You are not the market” on my gravestone. Chiropractors tend to do and buy things that speak to them, not to their patients. This week, take a look at every Facebook Ad and Video targeting Chiropractors… targeting you. Then ask yourself these 3 questions… Is this what my patients want from me?… Read More »
Fear
Have you ever not pulled the trigger on an action based on an imagined worst-case scenario? Of course. We all do… all of the time. It’s called fear. Fear of failureFear of reprimand or embarrassmentFear of lossFear of living I think most of our misery is self-induced. Many members fear having too many new and… Read More »
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