Diversified Gonstead Biophysics Activator Nucca …the list goes on and on. Remember how important technique was in school? Students argued over which technique was best. Technique social cliques were created. Friendships were abandoned. …All because of “technique”. Years later, many of those D.C.s still hang their hat on their technique: A.R.T. Functional Medicine Cold Laser… Read More »

Doc, This brief audio message explains what Chiropractic Consultants and Online Gurus don’t want you to know… Click below to hear it now… Build It Right and They Will Come

I’m traveling to Los Angeles for tomorrow’s ChiroTrust member-only Committee meeting so instead of typing out today’s Time to Think, I recorded this audio: Click Here to listen.

Do what you want, doc, but based on what I’ve seen, Social Media Marketing… – Facebook – YouTube – Instagram – Etc. …is going to get a lot harder to make work. How do I know? Because the “Experts” in Social Media have one main message and that is to use Social Media and that… Read More »

This works! Actually, your success depends on it. I’m talking about a very well-known principle used by every experienced marketer on the planet. It’s called “Message-to-Market Match” If everyone is your market, then no one is your market. So your message—everything you do, say, show, and tell—must appear as if you are directing it to… Read More »