Want to know a strategy that attracts patients, keeps patients, and frustrates the heck out of your competition? GO NEGATIVE. Going negative means that you are not only willing to lose money on day 1 to attract a patient but you are willing to wait even longer before you turn a profit on them. For… Read More »
Taglines and Slogans
As you know by now, words matter. Words can create clarity or confusion. Words can attract and repel. Words can make your work easy or impossible. When I record my daily audio responses, I pay close attention to how each and every question is asked and the words that are used. Words reveal a lot… Read More »
Chiropractors Helping Each Other Out
I don’t know about you, but I have a lot of responsibilities and demands on me and my time… daily. As a result, I need support… daily. That is why each day, I spend some time with a friend or two—even if it’s just for a few minutes. It helps me to air things out… Read More »
What Causes Chiropractor Burnout
Want to know why most Chiropractors get burned out? They do too much of the work themselves. Paperwork Managing Marketing The key is to know who, what, and when to… Eliminate Replace Delegate If you or your practice seems stuck, know this… We can fix that for you and fast. For sure.
Sunday Nights and Monday Mornings
Doc, what you do tonight and tomorrow morning will make or break your entire week. Tonight (Sunday), take 15 minutes to visualize the upcoming work week and write down what you will do each day for 15 minutes that will improve your practice. Tomorrow morning, before you arrive in your practice, review those items. Tweak… Read More »
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