Want to know if you have a pretty good chance at long-term practice success and happiness? Use “simplicity” as your guide. How easy have you made it for your customers (your patients) to… want what you have to offer? consume your content and your product/service? explain to others what makes you unique? Making things easy… Read More »

Doc, This brief audio message explains what Chiropractic Consultants and Online Gurus don’t want you to know… Click below to hear it now… Practice “Evergreen”

Patients don’t always tell you the truth. But you already know that. Things like: How long they’ve had their problem. What they’ve done about their problem thus far. How important it is for them to do something about it. What they fear. What they’ve been told. What they truly believe. By “lie,” I mean they… Read More »

Humans are predictable. Patients are human. You are human. They (we) respond to attention over education. What I mean is that we respond better to being heard, being thought of, and being considered far more than being told, sold, or “educated.” I’m sure you’d agree that most D.C.s aren’t good at getting and keeping attention,… Read More »

Want to work 4 days a week? How about 3 days a week? Or 2 days a week? You Can, Doc. Want to cut your overhead in half? Eliminate your rent expense all together? Or practice without even having an office? You Can, Doc. Want to be ChiroTrust’s most successful member? Be featured on Dr.… Read More »