Remember those patients who seemed to “get it” but then one day stopped coming in and never returned? They showed up to every appointment on time, and they seem extremely satisfied with you, your staff, their results and experience with you and your practice. Now, they don’t return your staff’s calls (they should never be… Read More »

Chiropractors tend to over complicate things… Fancy equipment. Expensive advertising. Associates. 5-6 day work weeks. Appointments only. Timely promotions and events. Local networking. Multiple products, services, and fees per procedure and case types. Drawn out report of findings and patient “education” procedures. Confusing explanations to prospects and patients. Internet marketing funnels and campaigns. Long-term goals… Read More »

Doc, You already know why you are succeeding, struggling, or failing. You already know how you got where you are and what to do about it, if anything. You also already know who the only person is who has the final say on your success. Your thoughts, your fears, your work ethic, your time management,… Read More »

Previously, I mentioned that no business and no Chiropractor has a new customer/patient problem. In other words, if a Chiropractor desperately needs more new patients, that Doctor has bigger problems. Lack of enough new patients indicates the presence of several bigger problems—not just one. It’s just like if you see a cockroach, then you better… Read More »

Want to be more productive? Leave your staff alone. Just train well and then let them do their job. How do you know if they have been trained well enough? There is only one question to ask yourself and it’s this… “Can they do their job without EVER seeing you again?” That’s how you know.… Read More »