Why Practice Building Gimmicks Don’t Last

Docs,

In a nutshell, any practice building “strategy”, “script”, or “scare tactic” doesn’t last for long.

Why?

Because they are not relationship based.

They’re transactional.

Transactions have a short tail.

Relationships can last a lifetime and THAT’S how you maximize “Lifetime Value”—which includes patient compliance, referrals, and reactivations/repeat “business”.

So if you are looking for a way to attract a lot of new patients fast, here’s a

R E A L I T Y    C H E C K …

Don’t waste your time.

Don’t waste your relevance.

Don’t waste your reputation.

I N S T E A D …

Create,

Build,

&

Nurture,

R E L A T I O N S H I P S.

That’s how I built ChiroTrust.

That’s how my seasoned members attract 40+ new patients per month who are easy to process, easy to care for, and easy to manage.

The days of building a practice based on 10-20 new patients per month are dead and gone.

They relied on excessive treatment, billing, and shameless self-promotion.

You must be much more professional, elegant, and transparent than that.

L E S S    I S    M O R E.