It’s a form of love… and like they say, love is blind.
The trap Chiropractors fall into is selling what patients don’t want.
Because we are a passionate bunch!
Just be careful because oftentimes, what we can be passionate about can actually repel customers.
Here is a practice building hack…
Give patients what they are passionate about: feeling better fast.
If you can give that to them, then you can release them.
…because ChiroTrust will keep them coming back and referring.