I wish I could wire my nervous system to yours so that you can feel how strongly I feel about this…
Your technique and equipment
…are all meaningless and worthless unless every one of your patients sees, believes, and feels that YOU are a unique individual.
That YOU are a special human being.
That there is something about YOU that makes THEM trust, respect, and want to not only buy from you, but to be thankful that YOU are in their life.
They must feel YOUR heart.
In order for that to happen, YOU must show them that side of you.
So be open.
Be real, honest, truthful, and vulnerable.
You DON’T have to be perfect but you DO have to be you.
Don’t hide who you are.
…and MOST importantly, put them first.
Wash their feet. (Metaphorically)