Ben Altadonna Chiropractic Marketing Tip: Don’t Be Afraid To Be Different…the consensus is usually wrong! Like me, through the years, I’m sure you’ve known, met, or heard about hundreds of successful business and/or practice owners. At face value, they all seem to do what even struggling business and practice owners do: service their… Read More »
Chiropractic Marketing and Your Image!
Ben Altadonna Marketing Tip: When it comes to chiropractic marketing and positioning…Image Matters. And it matters a lot. And it matters even more for practicing chiropractors. That’s why you must do EVERYTHING correctly to position yourself as a leader… because positioning (please see link to chiropractic marketing strategies series below) is one of the most… Read More »
Why Medical Doctors Don’t Refer To Chiropractors
You probably think that you know the answer to this question. Or maybe you just figure MD referrals to chiropractors just don’t happen. When asked, most D.C.s say, “Because they just prescribe drugs.” “Because they refer only to physical therapists.” “Because they think that Chiropractic is dangerous and it doesn’t work.” Or the worst response,… Read More »