When it comes to your customers, your patients…
You cannot afford to wonder what they are thinking or what they want.
It’s no wonder so many DCs struggle in practice… They still wonder what patients prefer.
They don’t know.
You and I think we know but the only way to be sure is to ask questions.
Ask them, but not in a controlling or tricky way.
Ask them what they want.
Ask them how they want it.