Chiropractic Marketing Ideas

Chiropractic Marketing Ideas

  • Chiro-Trust.org

How To Double Your Referrals… No Asking, No Telling, No Selling©

March 9, 2017 By Ben Altadonna

The best way to grow your practice is to grow your referrals.

The easiest way to grow your practice is to grow your referrals.

The fastest way…. you get my drift.

So why don’t most D.C.s use their referral stats as the #1 indicator of how they are doing and if they are growing?

Certainly one can say, “I have a 100% Referral practice.”

…but if they only average 10 referrals a month, how good is that?

You can’t make a living on 10 referrals a month.

You also have to get this…

Referrals are more profitable.
Referrals make a practice more stable.
Referrals are a lot easier to process and manage.
They also seem to respond to care better.

You just have to get out of your head that 30-60 new patients a month is a lot of work. It’s not when you don’t spend an hour on a consult and exam and another hour on a sales pitch report of findings.

It’s not when you don’t have to go out and get ‘em.

…and referrals aren’t expensive. Far from it.

Let me extrapolate the other way—this an exaggeration but you need to get this….

Patients want to get out of pain and out of your office as quickly as possible.

That’s what THEY want.

If every Chiropractor got patients out of pain and out of their office in just one visit, they’d have more business than they can handle. Millions more people would flock to a Chiropractors office.

Now, you and I know that one visit is nearly impossible in most cases. But WHAT IF you can get people better (on their terms) in 3-5. Or 5-10?

What if you charged patients the same per visit regardless of their “case type”?

What if you got off “appointment books” and let patients come in whenever THEY wanted to?

…and What If you could do all this working only Mondays through Thursdays?

Well you can provided that you POSITION your practice properly.

…and simplify your PROCEDURES properly.

…and you truly used ChiroTrust to PROMOTE your practice—a practice that was congruent with what CONSUMERS want.

Lastly…PATIENCE.

You must be patient to attract patients.

And you need the support of ChiroTrust and its members.

And you need to stay in the moment and relax a bit.

Building a practice is easy. Trust me, if you are struggling, it’s only because you are making it much more difficult than it has to be. For sure.

Filed Under: Chiropractic Marketing

About Ben Altadonna

Ben Altadonna is the President of Altadonna Communications Inc., an extremely successful and well-known multi-media marketing and consulting company. Using strategies and systems that he himself has either invented or perfected, Ben consults with start-ups, manufacturers, information marketers, seminar promoters, and consultants of all types on how to increase both revenue and profit by identifying new opportunities and by looking at virtually every aspect of their product, market, and marketing from his unique perspective. Connect with Ben Altadonna online Google+

Leave Your Comment Below!

Recent Posts

  • Stay Fresh
  • Snail Mail
  • Energy, Mood, Movement, and Momentum 
  • Be a Force
  • Be Forgetful
  • Forget Feelings
  • The 3 Profit Multipliers…
    Positioning – Product – Personality
  • Play to Their Weaknesses
  • Relationships
  • The 3-Day Work Week
  • What do YOU Want?
  • Never Chase
  • What It Takes
  • Just Work “Hard”
  • Be Careless
  • How to Get Ahead
  • Home Builds a Practice
  • We All Rent Behavior
  • My Top 10 Ways I Stay Current,
    Feel Young, and Continue to Grow
    (MY SECRETS FOR STAYING YOUNG, CONFIDENT, AND PRODUCTIVE.)
  • True Maintenance Care
  • Why?
  • Make Time for You
  • Job Security
  • Don’t Feel Guilty
  • We Need These Types of Friends…
  • Memories & Money
  • What is a “better” Chiropractor?
  • Fit or Rich? 
  • Things Always Work Out
  • Inaction… The Kiss of Death
  • Question Your Thinking
  • To Impress, Talk Less
  • Simple Likability Trick 
  • Coasting IS the Goal
  • Purity of Purpose
  • How to be Certain
  • Project!
  • Where Growth Comes From
  • Paperwork
  • Laziness

© Copyright 2025 ChiroTrust® · All Rights Reserved · Terms of Use