Most Chiropractors who are not members of ChiroTrust are failing. Not all, but most. It’s unfortunate and totally treatable and preventable. All they have to do is think like a business person some of the time and not like a Chiropractor all of the time. Chiropractors are product driven. Successful business people are market driven.… Read More »

“Internet marketing” is an abused and misused term most popularly and inaccurately recognized as a THE WAY to build a business these days. As a result, many Chiropractors will waste a lot of time and money learning and executing this (very often) “FREE” medium. So, why is this bad? How much time do you have?… Read More »

“Gary Vee” is a guy no one can deny is a successful business person. His family story is impressive. His own story is nothing short of amazing. His work ethic is unmatched. …and the cool thing about Gary is that he shares with his audience how he accomplished everything—from working in his dad’s little liquor… Read More »

Are you a wanna-bee or a winner bee? In business, I can split everyone into 2 groups: Those who say “no” to almost everything – Mostly due to lack of confidence in their ability to make good decisions, their history of poor follow through, and overwhelming fear. Saying “no” is their way of experiencing a… Read More »

Congruent = Across The Board Agreement Sequential = Appropriate Timing Synergy = Massive Leverage Congruent Sequential Synergy is a term that I coined that describes: How I do business, How I make decisions, and How ChiroTrust continues to evolve. For example, I recently improved the “In Good Hands” newsletter by changing its name and content.… Read More »