Doc, How many business cards do you actively mail and give out per month? Seriously, how many? If it’s not at least 500 a month, then you have no business worrying about your business. Instead, you should make darn sure that you have the right business card to begin with and are getting at least… Read More »

When practicing, real Doctors should rely on facts, not fiction. Wouldn’t you agree? As it relates to how I can help grow your practice, there are some facts that you should be aware of… Each day, ChiroTrust communicates Chiropractic to more American and Canadian consumers than anyone in Chiropractic. Most so-called “experts” in Chiropractic won’t… Read More »

Doc, Good news… ChiroTrust attracts the best Chiropractors. Ones who focus on really good care. Our members don’t have to over treat or over bill. ChiroTrust members don’t have to become “internet marketers”. They focus on patients and let ChiroTrust do what it does best. There are no shortcuts. If you aren’t a member of… Read More »

Want to keep patients from shopping around? Want to make it easy for your patients to effectively refer patients to you? Want to know what makes ChiroTrust so effective? The answer to all of these questions comes down to one word: YOU You must be the product. You must be the secret sauce. Not your… Read More »

Practice names. Business cards. Websites. All are valuable “front stage” communication “devices”. And although “what” you do, and “what” you sell may be diverse, your “front stage” marketing shouldn’t be. Your front stage must meet people where they’re at, especially those who are NOT referred in. So take a look at your practice name (again).… Read More »