Chiropractic Marketing Ideas

Chiropractic Marketing Ideas

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For ChiroTrust Members with 60% Overhead or More

July 13, 2016 By Ben Altadonna

30, 40, 50, 60+ % overhead.

Which % is best?

Bad question.

What’s more important is this…

Are you making money and is the price that you are paying to make it, worth it?

Some businesses have 10% margins, 90% expenses, and are wildly successful.

There’s also many businesses with extremely low overhead… 30% and less, and are dead broke or barely making it.

In the context of Chiropractic, certainly a practice with 90% expenses would have a hard time doing enough gross to make a respectable net.

If your overhead is 60% and you are collecting $100K a month, then you’re doing pretty well. But at 60% overhead, you’d be barely making it if you were collecting $10k.

I will say this… If your overhead is 60% or more, then you need to really look at what you are doing, where your money is going, and what you should keep, cut, do more of, or add… all while doing everything you can to eliminate complexities.

Filed Under: Chiropractic Marketing

About Ben Altadonna

Ben Altadonna is the President of Altadonna Communications Inc., an extremely successful and well-known multi-media marketing and consulting company. Using strategies and systems that he himself has either invented or perfected, Ben consults with start-ups, manufacturers, information marketers, seminar promoters, and consultants of all types on how to increase both revenue and profit by identifying new opportunities and by looking at virtually every aspect of their product, market, and marketing from his unique perspective. Connect with Ben Altadonna online Google+

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