Chiropractic Marketing Ideas

Chiropractic Marketing Ideas

Expectations

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Most patients overestimate what should be achieved in the short run and underestimate what can be achieved in 3-5 years.

You and I are no different.

So never underestimate the power of positioning:

  • The right practice name.
  • The right product.
  • The right type of marketing.

Proper positioning attracts patients who know and want what you have to offer before they come in…

…Because waiting ‘til they come in is too late.

Attracting the wrong patients can be just as damaging to your practice as not knowing what to do once you have them.

Heck, even if you know exactly what to do, the wrong patients are still much more difficult to please.

So, get your positioning right.

Everything you do must position you as the only solution to their problem.

Think about it often because it’s a career-long process.

About Ben Altadonna

Ben Altadonna is the President of Altadonna Communications Inc., an extremely successful and well-known multi-media marketing and consulting company. Using strategies and systems that he himself has either invented or perfected, Ben consults with start-ups, manufacturers, information marketers, seminar promoters, and consultants of all types on how to increase both revenue and profit by identifying new opportunities and by looking at virtually every aspect of their product, market, and marketing from his unique perspective. Connect with Ben Altadonna online Google+