Want a practice that works?
Then eliminate friction whenever and wherever possible.
What causes friction?
- challenging your customers (patients)
- “closing” patients
- anything that requires work
Sounds pitiful, I know.
But it is what it is.
The simpler you make your practice, the better.
As you go through your day today, be aware of what you are doing and providing for and to your patients.
Then ask yourself,
“Am I increasing or decreasing resistance?”