I can’t stress this enough…
Don’t ignore your patients.
- Email them daily, Monday thru Friday.
- Mail them twice a month.
- Boost articles to them daily, Monday thru Sunday.
- Mail them the Benjamin Franklin Letter with 3 business cards twice a year.
If you do this and your practice doesn’t show signs of improvement, then you know it’s time to evaluate the what you’re doing to create fertile ground:
- practice/doctor/staff appearance
- care and outcomes
Be patient. You’ll get it right!