Chiropractic Marketing Ideas

Chiropractic Marketing Ideas

  • Chiro-Trust.org

Does Chiropractic Philosophy Work?

October 11, 2016 By Ben Altadonna

Most D.C.s acknowledge how Chiropractic philosophy came into being.

And many use Chiropractic philosophy as their basis for patient education and care recommendations…and my guess is, as their answer to getting more people under Chiropractic care.

But does this work?

Does this attract or repel?

Does this create clarity and compliance or confusion and controversy?

Is this helping or hurting the profession?

If being market-driven more than product-driven would get a higher % of consumers to utilize Chiropractic care, would the profession (and you) embrace it?

What ChiroTrust has found is that in this day and age, trust and patient satisfaction increases when you are market-driven.

…and trust and relevance builds practices.

What doesn’t work as well is trying to change someone’s buying behavior or belief systems.

So if your practice isn’t growing…

If patients aren’t coming back and referring others… then…

Ask yourself…

“What can I eliminate?”

“Am I creating resistance?”

“Am I giving consumers what they want and how they want it?”

“Am I agreeing with them or am I trying to get agreement?”

Filed Under: Chiropractic Marketing

About Ben Altadonna

Ben Altadonna is the President of Altadonna Communications Inc., an extremely successful and well-known multi-media marketing and consulting company. Using strategies and systems that he himself has either invented or perfected, Ben consults with start-ups, manufacturers, information marketers, seminar promoters, and consultants of all types on how to increase both revenue and profit by identifying new opportunities and by looking at virtually every aspect of their product, market, and marketing from his unique perspective. Connect with Ben Altadonna online Google+

Leave Your Comment Below!

Recent Posts

  • Stay Fresh
  • Snail Mail
  • Energy, Mood, Movement, and Momentum 
  • Be a Force
  • Be Forgetful
  • Forget Feelings
  • The 3 Profit Multipliers…
    Positioning – Product – Personality
  • Play to Their Weaknesses
  • Relationships
  • The 3-Day Work Week
  • What do YOU Want?
  • Never Chase
  • What It Takes
  • Just Work “Hard”
  • Be Careless
  • How to Get Ahead
  • Home Builds a Practice
  • We All Rent Behavior
  • My Top 10 Ways I Stay Current,
    Feel Young, and Continue to Grow
    (MY SECRETS FOR STAYING YOUNG, CONFIDENT, AND PRODUCTIVE.)
  • True Maintenance Care
  • Why?
  • Make Time for You
  • Job Security
  • Don’t Feel Guilty
  • We Need These Types of Friends…
  • Memories & Money
  • What is a “better” Chiropractor?
  • Fit or Rich? 
  • Things Always Work Out
  • Inaction… The Kiss of Death
  • Question Your Thinking
  • To Impress, Talk Less
  • Simple Likability Trick 
  • Coasting IS the Goal
  • Purity of Purpose
  • How to be Certain
  • Project!
  • Where Growth Comes From
  • Paperwork
  • Laziness

© Copyright 2026 ChiroTrust® · All Rights Reserved · Terms of Use