One of my many taglines for ChiroTrust is…
“It is all that you will ever need!”
So what’s “It”?
IT is doing the right thing for each and every patient.
IT is working 4 days a week.
IT is taking really good care of your health mentally, physically, emotionally, and if you’re open to it, spiritually.
In addition, IT is also all that boring stuff that makes all the difference in the world… adherence to the following:
- Daily emails
- Two mailings a month
- Fertile ground
- CT business cards
- Dometags
- White Clinic jackets
- -Thur. office hours
- FB article posting schedule
- Price points that make it desirable to start, come back, and refer others.
- The ChiroTrust Pledge
- Boosting videos/articles that link to your Online Information Center, then/and retargeting custom audiences, including your email list. (If you are willing. This is optional but recommended if you are first starting out.)
- Being likable, predictable, reliable, happy, positive, pleasant, kind, caring, giving, etc. (Important)
Lastly, “simple” increases perceived value more than “more”.
…and guess right the first time and you’ll never have to second guess again.
That “Is all that you will ever need”!
ChiroTrust takes the guesswork out of “IT”.
…and if and when you do have a question, you know how to find me! XO
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