Have you ever been in a situation where you felt the need to force a result?
I have.
It never feels good and it’s exhausting.
Nowadays, I take joy out of using the energy, the actions, and the mental state of others to reverse engineer virtually everything that I do.
In marketing, I call it “pulling” versus “pushing”.
In sales, you’ve certainly heard complaints like, “He/She is too pushy!”
Well, most people are pushy.
They push their way through life.
Pushing requires resistance.
Pushing creates pressure.
On the other hand, pulling creates negative pressure, takes less energy, and brings opportunity, people, and things towards you.
Not away from you.
What are you pushing too hard or too fast to create?
- -At work?
- -With your spouse or kids?
- In your life?
Ease up a little!
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