No “Question of the day” this week. Instead, I’m sharing with you something more valuable and important to you and your practice.
This week, I’m doing YOU a huge favor by revealing to you one of the best business/marketing books of all time: Seth Godin’s book All Marketers Tell Stories. Even if you read the version titled All Marketers Are Liars, STILL read THIS more recent version. If you haven’t already bought THIS book, click this link and buy it…
This week, I will go over a few important points but since there are soooo many valuable money-making lessons in his book, don’t just read this week’s emails, read this book! (Over and over again)
Seth Godin is right…
Don’t Try To Change Someone’s Worldview.
That’s what missionaries do. I have a lot of respect for most missionaries.
But missionaries aren’t “in business”. So unless you’ve taken a vow of poverty, don’t try to change someone’s worldview.
Most Chiropractors believe they are in business to change views.
Most Chiropractors struggle.
Now you know why.
If you struggle with this, read the book.