Chiropractic Marketing Ideas

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“I’m considering relocating my office. Any tips for a smooth transition?”

January 20, 2016 By Ben Altadonna

For this context, moving to another town many miles away or to a different state or province is not “relocating”. It’s moving.

Okay, back to relocating…

  1. Make sure you are relocating for the right reasons. Struggling in practice should not be one of them. “Location” doesn’t build a practice, the right care and marketing does.
  2. No need to tell everyone on your list that you are relocating. That may only backfire. It may add a level of “change” that could keep them from coming and/or calling.  Only let those who are currently under care know. The rest will find out when they call you… and if they just show up and you aren’t there, don’t worry, they’ll find you.
  3. Don’t do any practice promotion around it. To be honest, nobody really cares.


Relocating can sometimes be the right thing to do, but it also can be disastrous.

If you need a different perspective and you are a ChiroTrust member, give me a call so we can go over your situation and your motivation.

“Accurate thinking” is everything, especially as it relates to relocating your practice.

Filed Under: Question of The Day

About Ben Altadonna

Ben Altadonna is the President of Altadonna Communications Inc., an extremely successful and well-known multi-media marketing and consulting company. Using strategies and systems that he himself has either invented or perfected, Ben consults with start-ups, manufacturers, information marketers, seminar promoters, and consultants of all types on how to increase both revenue and profit by identifying new opportunities and by looking at virtually every aspect of their product, market, and marketing from his unique perspective. Connect with Ben Altadonna online Google+

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