“Any Referral Generating Tips?”

Do you own a transaction- or relationship-based practice?

A pre-pay practice is a transaction practice.

A practice that ignores patients before and after they get care is a transaction practice.

A practice that isn’t at least 50% referral based is a transaction practice.

Transaction practices require more money and energy to maintain.

They are “push”-based practices.

On the other hand, relationship-based practices are “pull” based.

Patient aren’t sold. They are attracted.

Patients don’t have to be there, they want to be there.

Relationship-based practices keep stats on the # of relationships acquired and nurtured.

Transaction-based practices focus on “Patient Visit Average” and “case fees”.

Relationship-based practices focus on # of relationships created and nurtured each month…. and the Lifetime Value of those relationships.

Watching Your Back,