In short, ChiroTrust is a distinguished organization and being a member of ChiroTrust and boasting of your affiliation is one of the best marketing efforts that you can do.
It should be on your business cards.
It should be on your front door (using the Dometag provided to each member).
It should be on your website/s
Members who pay attention easily recognize the value of membership.
Not only does ChiroTrust attract new patients, it creates fertile ground for patient compliance, referrals, and reactivations.
Spinal screenings, drawn out “report of findings”, “pre-pays”, “Free Exams”….
All are things from the past that have always created mal-positioning, misunderstandings, devaluation, and controversy.
Have you been to www.Chiro-Trust.org lately?
Have you gone through the online 500 +/- article blog that we created for you?
…How ‘bout all those condition-specific links at the bottom of your “Daily Health Updates”? Have you checked those out?
…and your “In Good Hands” online monthly magazine?
Have you really visited every nook and cranny of The Vault?
It would cost you well over many tens of thousands of dollars a month to create everything that ChiroTrust does for you each and every month… That’s if it was even possible, which it is not.
All you have to do is your part and do it well…
- Give patients what they want.
- Don’t overcharge or over-treat.
- Let them go.
- Implement “Everything ChiroTrust”.
- Call us when or if you have a question or need anything.
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