Chiropractic Marketing Ideas

Chiropractic Marketing Ideas

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“Why 3-Day Weekends? What’s The Big Deal?”

February 12, 2016 By Ben Altadonna

If you put everything you got into your work like I do, then you enjoy and need your 3 consecutive days off each and every week.

You need them to decompress, relax, and rejuvenate.

Without my Fridays – Sundays off, I’m certain that I wouldn’t have been able to create ChiroTrust as it is today.

Most ChiroTrust members take every Friday through Sunday off too and I get a ton of pleasure out of making it possible for them to do just that.

Creating an elegant and efficient practice with the least amount of complexities, in my observation, creates the most fulfilled, balanced, and successful Chiropractor….and taking every Friday –Sunday off is one of those counterintuitive ways to grow a practice.

Here are a few ways that I have improved my time off…

  1. Come Thursday night, I check out of work. Nothing work-related gets done ‘til Monday morning… I let the ChiroTrust marketing systems work for me. You can do the same thing.
  2. I do a few mindless but productive activities, typically around the home. I fiddle in the garage, work on the house, or hang out at the Farmers market. It helps ground me.
  3. I strategically plan my 3 days off so that I get the most enjoyment out of them as possible. I still wake up and go to bed early. During my waking 3-day weekend hours, I do as much “live’n” as possible. Anything outdoor works for me. During my 3-day weekends, I am not lazy. Just like work, I push myself and even though it’s usually fun stuff, I think it helps maintain a good “work ethic” habit that carries over into the following week.


Bottom line:

For whatever it’s worth, I’ve never met a successful practice or business owner who wasted their weekends.

So go to work to have some fun.

Filed Under: Question of The Day

About Ben Altadonna

Ben Altadonna is the President of Altadonna Communications Inc., an extremely successful and well-known multi-media marketing and consulting company. Using strategies and systems that he himself has either invented or perfected, Ben consults with start-ups, manufacturers, information marketers, seminar promoters, and consultants of all types on how to increase both revenue and profit by identifying new opportunities and by looking at virtually every aspect of their product, market, and marketing from his unique perspective. Connect with Ben Altadonna online Google+

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