Does it seem like it’s harder to succeed in Chiropractic these days?
Do you know some D.C.s who used to be “successful” but are now struggling?
Have you noticed that patients and consumers seem more sophisticated and demanding?
Well guess what, it’s always been like that and unless you are willing to reinvent, tweak, and constantly improve, it will continue to be progressively more difficult to succeed.
That is the nature of competition, technology, and the marketplace.
Everything evolves and improves over time.
Only the strong are supposed to survive.
What “worked” in the past shouldn’t continue to “work”.
Don’t beat yourself up about it.
But also don’t fool yourself.
School is never out for the pro.
What are your weaknesses and what are you going to do about it?
How can you improve the patient experience?
Is your confidence and competence up to snuff?
Then get it! :)))
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